Beauty & Skincare

How The Clean Beauty Club Scaled Their Fulfilment & Focused on Growth

For Emma & Aminah, founders of The Clean Beauty Club, business isn’t just about selling skincare—it’s about bringing joy, creativity, and transformation into the world. Their journey began with a bold decision: after years of running a different business that left them stuck packing boxes instead of creating, they shut it down to pursue something that truly inspired them.

That passion led to the launch of Wonder Balm, their hero product, which quickly became a cult favourite. Customers raved about its ability to melt away makeup, nourish sensitive skin, and leave a radiant glow—some even called it “magic in a tin.”

However, with unprecedented demand, fulfilling orders from their small facility in Scotland became overwhelming. They needed a scalable fulfilment solution that would allow them to focus on creativity and growth—without being buried in logistics.

That’s when they partnered with The Fulfilment Experts.

case study clean beauty club

The Challenge: Success That Outgrew Their Fulfilment Capabilities

Like many passionate entrepreneurs, Emma & Aminah started small, hand-packing orders from their home and small facility in Scotland. But as word spread about Wonder Balm, demand skyrocketed.

  • Storage space became an issue – Orders were piling up faster than they could pack them.
  • Shipping & fulfilment took up too much time – Instead of creating new products or marketing, they were stuck packing boxes.
  • Scaling seemed impossible – Without a fulfilment partner, they risked falling behind on orders and losing customers.

They needed a solution that wouldn’t just save them time—they needed a fulfilment partner that could help them grow.

The Solution: Partnering with The Fulfilment Experts

Recognising the need for a flexible, reliable fulfilment solution, The Clean Beauty Club chose The Fulfilment Experts to take over their storage, order processing, and shipping.

  • Seamless Transition – We ensured a smooth onboarding process, taking over their inventory without disrupting operations.
  • Scalable Infrastructure – With our strategic UK warehouse, they could now handle high order volumes and seasonal spikes effortlessly.
  • Shipping Optimisation – We used bulk courier discounts and real-time tracking to speed up delivery times while keeping costs low.
  • No More Packing Boxes! – Emma & Aminah could now focus on marketing, product development, and community building instead of logistics.

The Results: Growth Without Fulfilment Hassles

By outsourcing fulfilment to The Fulfilment Experts, The Clean Beauty Club achieved:

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30% Faster Order Processing

Orders now ship within 24 hours, improving customer satisfaction.

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25% Cost Savings

Lower fulfilment expenses compared to in-house packing.

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3x Order Volume Increase

They were able to scale without being held back by fulfilment constraints.

99.8% Order Accuracy

Fewer shipping errors and happier customers.

Why The Clean Beauty Club Continues to Work with Us

After two years of working with The Fulfilment Experts, The Clean Beauty Club continues to benefit from:

  • No Hidden Fees: Transparent pricing with no unexpected charges.
  • Dedicated Account Manager: Personalised support and tailored fulfilment solutions.
  • Shipping Cost Reduction: Optimised carrier selection for the best rates.

If your ecommerce brand is growing beyond your in-house fulfilment capabilities, outsourcing to a 3PL like The Fulfilment Experts can be a game-changer.

Want to reduce fulfilment costs and scale effortlessly? Get in touch with The Fulfilment Experts today and discover how we can support your business growth.